Do you only have Instagram? 5 reasons why you also need a website

If you're an entrepreneur, artist or creative, chances are you use Instagram as your main channel to showcase what you do. And that's fine: it's visual, it's got great reach, and it's free.
But... have you ever wondered what would happen if one day you lost access to your account? Or if Instagram simply stopped being as effective?

Having only social networks is not enough.
Your own website can be a powerful tool to professionalize your project, attract new clients and build a stronger digital presence.

Here's why.

1. Your website is yours, the networks are not.

Instagram can change its rules, lower your visibility or even suspend your account without notice.
On the other hand, a website is your own digital space, which you control, without depending on algorithms or other people's policies.

2. Conveys professionalism and confidence

Having a well-designed website shows that you take your project seriously. It's like having your own store or studio: tidy, well-kept and always available.
There you can tell your story, present your services, showcase your work and create a thoughtful experience for your visitors.

3. It is a tool to sell better

In social networks everything is fast and chaotic. But on a website you can take the visitor through a strategically thought out path:

• Show your work or products

• Explain what you do

• Guide it to a concrete action: buy, book, write to you

No distractions, no ads, no likes competing with your message.

4. Improve your presence on Google

Did you know that Instagram doesn't index well in search engines?
That means that if someone searches for your services on Google, your profile may not show up... but a website might.

A well-structured and optimized site can help you appear in search results and attract people who don't know you yet.

5. Show your content in a clear and orderly manner

Instagram is a timeline: what you posted a month ago is easily lost.
A website allows you to organize your content by sections:

• Portfolio

• About me

• Services

• Store

• Contact

All accessible, visual and aligned with your style.

What if I don't have the time or knowledge to do it?

Don't worry. As a web designer specializing in Squarespace, I can help you create a professional, strategic and easy-to-maintain site.

✨ Plus, you get exclusive benefits for working with me, such as discounts and 6 months free web hosting.

Ready to have a website that works for you and not just for the algorithm?
Write to me at pilar@psiwebdesign.com if you want your brand to have a real digital presence (and not just depend on the algorithm).